Boost in Business Ahead of Yale vs. Harvard Football Game in New Haven

The highly anticipated Yale versus Harvard football game, often referred to as “The Game,” is set to take place at the Yale Bowl Stadium in New Haven. This historic rivalry, which originated back in 1875, is not only an exciting event for football enthusiasts but also a significant boost for local businesses in New Haven. In this blog post, we will explore the impact of this prestigious game on the local economy and the excitement surrounding it.


The Game’s Economic Impact: The Yale versus Harvard football game attracts alumni, students, and fans from all over the country. As a result, local businesses in New Haven experience a surge in business activity during this time. From hotels to restaurants and retail stores, the game provides a significant economic boost to the city.

The Omni New Haven Hotel at Yale, for instance, reports almost being sold out, with only a handful of their 306 rooms still available. Victor Dickson, the front office director, anticipates a sell-out for both the night before the game and the game day itself. This surge in hotel bookings is a testament to the game’s draw and the influx of visitors it brings to the city.

Local businesses, such as the iconic Mory’s club, also benefit greatly from the Yale versus Harvard football game. Carla Cruzoni, the general manager, explains that the excitement started building up early in the week and has continued steadily. With fully staffed establishments, businesses are prepared to cater to the increased demand from football fans and visitors.

Community Excitement: For die-hard fans like Stew Cohen, a Yale University superfan, the game is more than just a football match – it’s a tradition. Having attended 325 games at the Yale Bowl Stadium since 1964, Cohen exemplifies the dedication and passion that surrounds this historic rivalry. He looks forward to “the build-up” and the sense of camaraderie and connection that comes with each game.

Furthermore, this year’s game holds a special significance as it is the first big football match since the COVID-19 pandemic. The return of this long-awaited event has generated an even greater level of excitement among fans, alumni, and the local community.

Ensuring Safety: The New Haven Police Department works closely with Yale University and state police to ensure the safety of attendees at the game. The event will be fully staffed with the Crowd Control Team, Hazardous Device Unit, and Investigative Service Division all present for security measures. This collaborative effort aims to provide a safe environment for everyone attending the game.

Conclusion: The Yale versus Harvard football game is not just a sporting event; it’s a tradition that brings people together and uplifts the local community in New Haven. By attracting visitors from all over the country, the game provides a significant boost to the local economy, benefiting businesses such as hotels, restaurants, and retail stores. The excitement and anticipation surrounding the game, especially after a long hiatus due to the pandemic, create a sense of unity and celebration among fans and community members alike. As New Haven prepares for this historic matchup, the city looks forward to a vibrant and memorable weekend.

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